Escena psicología
BRANDING
Escena psicología is Juan García-Bouza’s personal brand. In collaboration with the creative direction at Niu Creatives, we have designed the visual identity for a psicotherapist whose approach to therapy is full of vitality and energy. Focused on young adults, Juan has an online and offline service. We have created a Brand book that contains multiple resources for Juan to grow his social network presence, where he talks about mental health and about his profession.
THERAPY
ANXIETY
LIGHT
DARKNESS
RELATIONSHIPS
PRODUCTIVITY
BOUNDARIES
LOST
The illustrations were created as an important communication asset for the brand. They express different concepts that were important for the client to visualize and they are supporting assets for the website, instagram page and business cards.
